The Can Opener

Corporate Inertia Management

One of the reasons many new extremely well thought strategies fail is because of corporate inertia at middle management level. Over the years, we have learnt that the significant way to overcome the corporate inertia is to figure out what it is you will stop doing. This is crucial for the success of your strategy. So, in order to do more, you must first do less.

Main Service to overcome inertia

  • Figure out and reduce dead inventory to improve cash flow
  • Articulate the urgency in simple terms
  • Identify, appoint and inspire a network of 'change agents' in the organisation
  • Re-purpose your team towards the new goals changing KPIs if necessary
  • Communicate, communicate and communicate

Whether you are looking for a full service marketing team to manage all your social media marketing efforts or for piecemeal services like social media marketing, website optimization or LinkedIn marketing strategy, give us a shout on 1-917-259-1027 or drop us an email. We would love to hear from you.